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This web page wfergusoncarsales.co.uk had the following on the web page, "We want your Astra VXR." We saw that the webpage said " We want your Astra VXR GTC." It also said " We want your Astra VXR Arctic Edition. We want your Astra VXR Nurburgring. We want your Focus RS 500. We want your Focus RS. W Ferguson Car Sales is a local independent vehicle centre situated in Wigton, Cumbria. We always stock quality used cars on site with each car prepared to a very high standard." The header had Used Cars Cumbria as the highest ranking optimized keyword. It is followed by Used Car Dealer Cumbria, Cars for Sale Cumbria, and Cumbrian Car Sales which isn't as ranked as highly as Used Cars Cumbria. The next words wfergusoncarsales.co.uk used was Commercial Vehicles Cumbria. Car Locator Cumbria was included but could not be seen by search engines.